Drop a Google Analytics, Google Ads, or Search Console export. Get a professional PDF report with AI-written executive summary, KPI scorecard, charts, and strategic recommendations. Other reporting tools cost $79–479/month — this is $0.20 per report.
How it works
Export a CSV from your analytics platform, drop it in, get a client-ready PDF. That's the whole workflow.
Export from Google Analytics, Google Ads, or Search Console. ReportGen auto-detects the platform and normalizes the data.
Add your client name, agency name, brand color, and logo. Or just type a client name — sensible defaults handle the rest.
AI generates an executive summary, channel analysis, and recommendations. Everything renders into a branded PDF you can send immediately.
Sample output
Real pages from a demo report generated by ReportGen. This is what your clients receive.
Cover Page
KPI Scorecard
Channel Breakdown
Recommendations
What's in the report
Each report includes the sections agencies actually send to clients — written by AI that references your specific data.
Headline metrics with big-number widgets — sessions, users, conversions, revenue, cost, ROAS. At a glance.
Inline SVG charts showing performance over time. Bar charts for channel comparisons, line charts for trends.
3-5 paragraphs that lead with the biggest finding and reference specific numbers. Reads like a senior strategist wrote it.
Breakdown by channel or campaign with narrative insights on what's working and what needs attention.
Actionable next steps based on the data — not generic advice. Each recommendation ties back to a specific metric.
Your logo, your colors, your agency name. Every report looks like it came from your team, not a tool.
Upload two CSVs — current and previous period. Get delta indicators and trend arrows on every KPI.
Available to AI agents via Apify's MCP server at mcp.apify.com. Your agents can generate reports autonomously.
Supported platforms
GA4 exports
Campaign data
Queries & pages
Coming soon
Pricing
No monthly subscription. No tiers. No minimum. Generate one report or one thousand — you pay $0.20 each. Powered by Apify's Pay-Per-Event billing.
ReportGen
20 reports/month = $4
Typical alternatives
AgencyAnalytics
$79 – $479 /mo
Whatagraph
$219 – $463 /mo
Metrics Watch
$49 – $399 /mo
Same branded PDF reports. Same AI insights. Fraction of the cost — pay only for what you generate.
→ Bring your own AI API key (Anthropic, OpenAI, or Google). You pay the AI provider directly — typically a few cents per report.
Bring your own key
ReportGen supports multiple AI providers for narrative generation. Use whichever you already have an API key for.
Claude Sonnet 4.6 — best narrative quality
GPT-5-mini — fast and cost-effective
Gemini 3.1 Flash Lite — lowest cost option